Break-even point (BEP) is the point at
which cost or expenses and revenue are equal:
there is no net loss or gain, and one has "broken even".
A profit or a loss has not been made, although
opportunity costs have been paid, and capital has
received the risk-adjusted, expected return.
Basically if your break even avg is 1.4
For example:
With 20 rented referrals you will need
an average of 28 clicks every day to break even.
(28 / 20 = 1.4)
With 20 referrals that means an average
of 28 clicks or more from your referrals
each day you're in profit for the days
owning the refs.
See this link reference on how to calculate you BEP
Good News for you there is available system that developed to calculate your BEP without confusion
See this link
